2019 Jomez Pro

Another one of these awesome moments where an opportunity fell in my lap to assist an MVP/ JOMEZ Pro partnership for an order. Jomez is a film production company pushing out top notch disc golf footage. There wasn’t any preconceived ideas they wanted to run. The slate was clean and I quickly got to work. One thing I really dug about Jomez’s look from the year previous was the style in which they used for their video intro’s. It’s very similar to a style I’ve admired for years that combines 2D animation with live action film. You’ll see it in Who’s Framing Roger Rabbit, Gorillaz, A-Ha “Take On Me” music video, and many others. If you want to geek out, Here’s a great video explaining it in the first 6 minutes.

We expanded a bit on the explosion coming from the Jomez Pro logo similar to their introduction sequence. Jomez wanted to see what the next step of that design would look like. While we loved the idea of it, i felt like their logo was taking a smaller role in the stamp didn’t feel right. The other idea both parties really honed in on was the Follow Flight shot tracking stamp idea. Follow Flight is essentially Jomez’s most featured post production trick that they use. It allows viewers to view a replay with the flight of the disc highlighted in the shot. The biggest thing is it created more space for a much larger logo.

It was back and forth within MVP’s design team on whether halftone should be included. Everyone was on board for a lightened load of main black foil. The design without it allows the whole stamp to breath a bit more. To have a stamp work on a variety of plastic properties is highly important when they’re wanting a large order. In the end, Jomez was stoked and we were proud to get their support. Let me know if you dig this design! Were there thumbnails that you would’ve liked to see expanded more? Leave a comment and share this blog. Thanks for tuning in!

You can buy the stamp here from Jomez directly!
https://www.jomezpro.com/shop/?orderby=date

Tyler Schrock- The Schloth

I would say Tyler Schrock and I had a successful freshman outing with his “Schroctopus” Tour fundraiser disc for 2018. He was able to make a few refresh orders to help get him to disc golf events last year after being sponsored by MVP Disc Sports. It was awesome to see that he wanted to work with me again in 2019 on a concept in the same vein as the previous. This time, the connection was a game his alumni club came up with called “Sloth”. It was a mix of rugby/soccer/handball.

We shared some references back and forth and it was time to get to work. The most iconic way you see a sloth in their habitat is hanging from a branch. That position also gives way to a rounded shaped backside that works withing the template I previously mentioned. I went to the sketchbook and nailed the position. The likeness of a sloth was a lot of trial and error. Either the sloth looked to chimpanzee-like or not enough to identify.

In the end, the reference gathering process helped me out so much. I was able to look at a few stylized examples and put those observations into our final stamp layout. This stamp screams lightheartedness. It really is an example of the person this art represent. While I’ve yet to meet Tyler, I know he’s represents MVP Disc Sports with the upmost professionalism as an athlete and ambassador.

Do you like the design for this year? I’d love to hear your thoughts in the comments!

Schrocktopus

With the 2018 disc golf season among us, it was with great excitement that the first tour stamp of the year leaned on my love for the octopus. I was given pretty much open freedom to come up with a stamp for Tyler Schrock of Team MVP. "Schrocktopus" is his nickname, so we ran with it. 

Going into this project, My focus was on giving Tyler Schrock the real estate I thought he wanted. I went to the sketchbook and used the octopus within his name plate. The ideas resembled something he could take and use on other applications or patches. The feedback I received from the thumbnails surprised me a bit. While most Tour Discs have the sponsored player either written somewhere in text or with a signature; Tyler didn't want that. He wanted his stamp to focus more on the art and his nickname. Going into the rough draft, I had a pretty clear picture of how this artwork was going to finish out as. There were last minute changes that needed to be made, though. It's a valuable lesson on logo use and the end solution was to insert the official Team MVP seal. It replaced the MVP "Orbit" logo from the initial final.  The stamp lost a little bit of playfulness (in my opinion) but I still think it came out great!  

It was a pleasure being asked to work on this for him. Contact Tyler Schrock through this link for inquiries on availability. 

Special Edition MVP Limit

"Push it to the limit"

The MVP Limit is a 24.5mm High Speed Driver designed to be the fastest, most overstable disc in MVP's entire line up. My Art Director, Zachary Kelbaugh laid out a pretty good description to start planning behind:

"We talked about the conceptual intersection for the name... being the fastest, most overstable disc -- and the class as a whole refers to space travel, with the speed of light being the theoretical limit for speed in the universe. "

I had an opportunity to bust out my love for everything 80's. I changed into my jammer shorts and pulled out the 80's action playlist on Spotify! Getting started on this didn't take me much time at all. The initial idea was to mimic the typical action movie posters of the time (Rambo, Over the Top, Big Trouble Little China). Heroic character posed in the center with explosions, and commotion happening behind him/her. I even went so far down the rabbit hole and stumbled onto some retro-futurism which was really neat. None the less, for the scope of the project and how the release was playing out, We went with a retro-wave direction into the rough and final stages. As a team, we felt like keeping the design clean and tech felt more MVP without crossing into the Axiom Discs branding. 

In the end, there are some things that you all aren't getting a chance to see. There were some really solid ideas in the thumbnail stage that just might poke their head up when a new project comes a long. A little bit out of my comfort zone but it takes experimentation like that to really grow as an artist. I hope you all enjoy. You can pick up this special edition and a bunch of online disc golf retailers. 

MVP "Limited Edition" Teleport

The MVP Teleport is the first one out of the gates for MVP Disc Sports 24.5mm class of high-speed drivers. To commemorate the release of this disc, MVP came to me wanted a limited edition stamp.  My job was to portray teleportation while sticking with what MVP's brand identity is and to create this design using their three foil stamping abilities. 

Mathematics, science, and technology take the forefront of what MVP's graphics have always been about, My mind started there. How would I depict teleportation in a way that worked well? That was tough. If you take a look at my thumbnail process in the very first gallery image, you see the spectrum was pretty wide. Anything from math grids and charts to space pilots entering a warp tunnel. My main hurdles with this design were turnaround times and getting the funnel graphic and perspective to give off a disorienting point A and B. Hot stamping has a limit to line width that will be transferred to the disc successfully. What I wanted to do is convey these two portal entry's that disappeared to the disc color while keeping the main and important element (the Teleport name and MVP logo) bold and black. 

All in all, I'm super grateful for the opportunity and learn the most when I step outside my comfort zone. The Limited Edition stamp will be available through most major retailers that carry MVP Disc Sports merchandise. What do you all think? Does it keep with the brand? Leave me a note in the comment section. Thanks for stopping by. 

Axiom "Black Widow" Vanish

I've had the honor of working with MVP Disc Sports and Axiom Discs a lot this past year. They needed some reinforcements for this years Halloween themed stamp. Spider 2.0. Very first question I asked myself is how I'm going to stack up to the original design by hot stamp legend, ZAM.  

Expanding on the iconic black widow that was on the first release was the focus. I had a lot of fun and it was a definitely a stamp I learned from. With the core being lighter in color than expected, I had to shift focus off of just lighting hints from the initial plan and add black contrast to the spider. The stippling technique and use of the natural disc color, played a huge roll at the end. 

I want to thank Axiom Discs and MVP HQ this opportunity. During the rough phase, all the staff really helped to dial this in. Definitely was a group effort. It's a big release trying to follow up to their first Spider stamp. 

2016 Solitude Open presented by MVP Disc Sports

Tournament Director, Brian Usher and MVP Disc Sports joined forces to present a PDGA Pro A-Tier and Amateur B-Tier event called the 2016 Solitude Open presented by MVP Disc Sports just outside of Salt Lake City, Utah. The event is hosted at Solitude Mountain Resort and features 18 holes down this beautiful mountainside. One, if not the best, mountain disc golf course in the country. Players will have to travel to the top using the ski lift and the tournament is a must for many top tier disc golfers in the region. While looking up reference of this mountain course, what instantly struck me were the beautiful aspen trees. Their texture, contrast and unique trunk lines allowed me to play around with shapes within the viewer. By using a simple two point perspective, it keeps the design simple and centers on the player's path, landscape and event logo. 

Brian came to me in full trust to illustrate everything and anything that spoke to me about Solitude and what the course offers. We worked closely together to explore a few ideas. A sense of vastness, trees & wind vs. player, clash vs. harmony. After a few thumbnailing sessions we landed on the idea of just how massive the Solitude disc golf course is in relation to the competitor. You will see in the development sketches that we explored the idea of having multiple figures in the stamp but it ultimately came down to the "you and the course ahead" mentality and I think it worked perfectly within the composition. I really enjoyed working on this design and was honored Brian and MVP teamed up to get these produced in a 2 foil set up. Black being the base color while an accent color is used for the Solitude Open event logo. It allows a good choice of variety to the event and player's packs. 

If you are interested in scoring one of these fundraiser discs for the 2016 Solitude Open, please get up with Brian Usher at brian@brianusher.com
https://youtu.be/eMdJqFPiSVo

Sol Spinner

I was presented with a great opportunity. I play disc golf. It's a serious hobby of mine since back in 05'. MVP Disc Sports/ Axiom Discs (both operating under the same roof in Brown City, MI) approached with an idea to start an "Artist Series" where they would seek and find unique artists to create a stamp pertaining a certain theme. They would be able to chose what color combination to go with, to support the design. Pretty much I'm running the pilot for this new line and couldn't be happier. The idea was to release this in the summertime.
Anyone knows how blistering hot it gets here in the south. No one wants to leave their air conditioned living room on some days. That blistering sun is something trying to be captured in this design. I don't surf or skate but I've always had a love for the artwork making it's way on boards.  I want to thank Chad and Brad Richardson from MVP Disc Sports / Axiom Discs and ZAM.  Not only for the support but allowing me to be the first design coming off their press using gold foil. There were a lot of firsts with this one. 

This disc is a limited release (only a 1000 made) Axiom Clash. It sports an orange Proton flight plate/ white GYRO™ rim with gold stamping. It will be available on September 12th. 

Here she is!